1956 DeSoto Brochure

May 3, 2003 Charlie Ruggles, Arizona, Carbuff, picked this one up from the dealer when it was new. Here's how it happened, in Chuck's words:

"In the late fall of Oct. 1955, I went to the DeSoto dealer to buy a 2DR HT as I loved the look. The salesman was not a good one and would not budge on the price and gave me a poor trade-in on my 1954 Plymouth Belvedere, which had been a late model and had the true automatic tranny (Powerflite) and the car was immaculate. I walked out with the brochure and went to the Chrysler dealer, purchased a 1956 Windsor Newport hardtop for several hundred dollars less. I drove it over to the DeSoto dealer, and told them if they wanted to stay in business they should learn to deal. I then drove out leaving the salesman amazed."

The text blocks of the brochure have been enlarged to be more legible.


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Click on the thumbnails below to view the full-size images.

56Desoto01.jpg (337,529 bytes) 56DeSoto02.jpg (458,376 bytes) 56DeSoto02a.jpg (127,089 bytes)
56DeSoto03.jpg (343,431 bytes) 56DeSoto03a.jpg (117,508 bytes) 56DeSoto04.jpg (297,066 bytes)
56DeSoto04a.jpg (118,356 bytes) 56DeSoto05.jpg (266,008 bytes) 56DeSoto05a.jpg (177,984 bytes)
56DeSoto06.jpg (297,917 bytes) 56DeSoto07.jpg (319,830 bytes) 56DeSoto07a.jpg (111,640 bytes)
56DeSoto08.jpg (279,095 bytes) 56DeSoto09.jpg (290,736 bytes) 56DeSoto09a.jpg (88,155 bytes)
56DeSoto10.jpg (288,638 bytes) 56DeSoto10a.jpg (65,234 bytes) 56DeSoto11.jpg (285,979 bytes)
56DeSoto11a.jpg (120,645 bytes) 56DeSoto12.jpg (409,055 bytes) 56DeSoto13.jpg (425,473 bytes)
56DeSoto13a.jpg (139,640 bytes) 56DeSoto14.jpg (266,574 bytes) 56DeSoto14a.jpg (181,771 bytes)
56DeSoto15.jpg (438,048 bytes) 56DeSoto15a.jpg (279,712 bytes) 56DeSoto16.jpg (460,947 bytes)
56DeSoto16a.jpg (266,442 bytes)    


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